A Simple Guide to EPR, Accountability & Waste2Wealth
THE PROBLEM
❌ India’s Plastic Reality
- India generates millions of tonnes of plastic waste every year
- Only ~9% plastic is recycled globally
- Remaining plastic becomes LEGACY PLASTIC
- Lies in dump yards for decades
- Pollutes air, water & soil
- Enters food chain as microplastics
⚠️ Major Impacts
| Air | Water | Soil | Health |
|---|---|---|---|
| Toxic fumes | River & groundwater pollution | Reduced fertility | Cancer & respiratory risk |
GOVERNMENT RESPONSE
🇮🇳 PM Narendra Modi’s Clear Message
“We have banned single-use plastic and made plastic waste processing mandatory.”
Legal Framework
- Plastic Waste Management Rules, 2016 (Amended 2022)
- Extended Producer Responsibility (EPR) made compulsory
👉 Rule is simple:
If you create plastic, you must take responsibility for it.
INDUSTRY ACCOUNTABILITY
Who is Responsible?
✔ Producers
✔ Importers
✔ Brand Owners
(Nestlé, Pepsi, FMCG brands, packaging companies)
What They MUST Do
| Step | Requirement |
|---|---|
| 1 | Register on CPCB EPR Portal |
| 2 | Declare plastic quantity |
| 3 | Ensure recycling / processing |
| 4 | Buy EPR credits |
| 5 | Submit annual compliance |
WHO MONITORS?
Government Bodies Watching Compliance
- Central Pollution Control Board (CPCB)
- State Pollution Control Boards (SPCBs)
- Ministry of Environment, Forest & Climate Change (MoEFCC)
- Urban Local Bodies (ULBs)
Monitoring Tools
✔ Digital EPR Portal
✔ Audits & inspections
✔ Geo-tagged processing data
IF COMPANIES FAIL
❌ Non-Compliance Consequences
- Heavy fines (crores of ₹)
- Environmental compensation
- Product bans
- License cancellation
- Legal action under Environment Protection Act
THE SOLUTION: WASTE2WEALTH
🌱 Jagruth Tech Pvt. Ltd. – Proven Innovation
✅ Patented technology
✅ Converts non-recyclable, multi-layer plastic
✅ Into eco-friendly construction products
✅ CPCB-certified EPR compliant
Mysuru Pilot Success
| Metric | Result |
|---|---|
| Plastic processed | 275+ tonnes |
| Type | Non-recyclable plastic |
| Outcome | Paver blocks, tiles |
| Revenue | ₹2.6 lakh via EPR credits |
| Corporate buyer | Nestlé |
👉 Simple truth:
Less pollution = More revenue
WHAT ARE EPR CREDITS?
- Digital proof of plastic recycling
- Generated by certified processors
- Purchased by companies for compliance
- Creates circular economy
BENEFITS FOR INDIA
| Stakeholder | Benefit |
|---|---|
| Government | Clean cities + revenue |
| Companies | Legal safety + ESG |
| Citizens | Clean air & water |
| Youth | Green jobs |
| Future | Sustainable India |
Are companies really following the rules? Then why are our dump yards overflowing?
Yes — many large companies are following the rules on paper.
They are registering, reporting numbers, and purchasing EPR credits.
But the reality on the ground tells a different story.
Our dump yards are overflowing because compliance alone is not enough.
Plastic waste — especially non-recyclable, multi-layer plastic — still has very limited real processing capacity.
Reporting does not remove plastic from landfills.
Credits do not empty dump yards.
Only actual processing and real innovation can do that.
The truth is, the system needs strong implementation partners, not just paperwork.
And here’s the uncomfortable but necessary truth:
If companies cannot fully manage their plastic waste on their own — they must collaborate.
They must support ground-level innovators who are actually converting waste into wealth.
The least companies can do — and the most impactful — is to partner with solution providers like Jagruth Tech Pvt. Ltd.
Companies that are not just talking sustainability, but physically removing plastic from dump yards, protecting our air, water, and soil.
Because this is no longer about compliance.
It is about conscience.
Our children are breathing this air.
Our farmers are growing food in this soil.
Our families are drinking this water.
If plastic pollution continues, we all pay the price.
So the question is no longer who is accountable?
The question is — who is willing to act now?
We can help:
Pure air to breathe. Clean water to drink. Safe soil to grow food.
Waste2Wealth is not just a technology.
It is hope for our coming generations.
👉 Just ask us. We are here to help